Virtue Curl Shampoo 240ml/8oz

A hydrating, nourishing & repairing shampoo for curls.
Features a rich, non-drying formula that gently cleanses hair while removing excess oils & build-up to maintain the natural curl pattern.
Protects against humidity, heat & environmental damage while mending & prepping hair for manageable & frizz-free styles.
Contains Alpha Keratin 60ku® that works with specially chosen hydrators & curl-optimizing polymers to repair brittle hair that’s more prone to breakage.
Loaded with water-soluble jojoba oil to provide moisture to enhance shine, compatibility & detangling.
Infused with specialty carob gum (ceratonia siliqua) to form a sheer film to lock in moisture.
Enriched with vegetable-derived polymer from lond bean to facilitate curl formation & definition.
Boosted with specialty rice protein & extract with sunflower seed oil to provide solar protection from the drying & damaging effects of UV rays.
Keep curls springy, shiny & full of life Scented with a luxurious blend of juicy kumquat, grapefruit & peppery greens wrapped in warm driftwood notes.
Free Of parabens, phthalates, silicones, sulfates, formaldehyde donors, synthetic colorants & dyes.
Color-safe, gluten-, cruelty-free & vegan